Wonderful 2.0 - a marriage of design and technology

By Kieron James

02 Apr 18

We’re delighted to unveil our brand new website. The team has been working really hard over the last six or seven months in the run up to today's launch - a total re-architecture of the Wonderful website. We’re introducing many new features and an improved user interface for charities, donors and fundraisers.

Here are just some of our shiny new bells and whistles:

Release overview

The new site has been given a complete design refresh and is built on a highly scalable platform. If you’re into geeky stuff, it makes full use of latest web development technologies and is deployed on Amazon Web Services (AWS) - a service used to power modern applications and large enterprise businesses such as British Gas, Channel 4, Financial Times, Hertz, ITV, Netflix, Sage, Spotify, Unilever and many more.

AWS scales with demand ensuring that at peaks times it is capable of processing donations from thousands of concurrent users, scaling back at less busy times to reduce costs borne by our partners.

Page load is rapid by design, using a modern stateless architecture that serves small data packages on demand. This makes the platform and website highly efficient across devices - from smartphone and tablet to laptop or desktop computer. Powerful indexing and search tools allow visitors to locate content quickly and intuitively, whilst offering the Wonderful team a detailed view of current fundraising data trends.

Wonderful 2.0 is a marriage of elegant design and smart technology, designed to ensure that fee-free fundraising is efficient and fun for charities, donors and fundraisers. As you may sense, we’re very proud!

For fundraisers

We have streamlined the sign-up process, making it much easier for people to get their fundraising underway. We took the decision to ditch social login - and it’s one we feel was right following recent media stories. However, we have enhanced (and will continue to do so) features associated with social sharing to promote fundraising campaigns and encourage higher levels of sponsorship.

Fundraising pages have been completely re-designed so that key information and calls to action - including the all-important Sponsor button - take centre stage. We’ve added a snazzy new totaliser and we also display amounts raised with and without Gift Aid.

We’ve introduced the ability to upload personal cover images or stream YouTube videos from fundraising pages, along with individual profile pictures. Fundraisers can not only provide a background story for their campaigns, but also offer regular updates to their supporters directly on their fundraising pages.

The admin interface is also greatly improved, allowing fundraisers to edit current fundraising pages, view past campaigns and monitor their own donations to other people’s fundraising pages.

For charities

The biggest change for charities is our new charity admin area which allows charity administrators to edit public profile pages, add cover images to their pages, upload logos and create their own appeal pages.

Appeal pages work in a similar way to individuals’ fundraising pages but instead of being created by a fundraiser taking part in an event to raise money on behalf of the charity, appeal pages are created by charities themselves.

They are designed for charities to use for specific appeals and they supplement the re-introduction of our Donate now button, prominently placed on a charity’s public profile page and allowing charities to receive fee-free Gift Aided donations directly via the Wonderful website.

Our monthly statements and direct payment of funds raised into charity’s bank accounts remain, along with a .csv file detailing all Gift Aid eligible donations.

What’s next?

In the coming weeks, we’ll also be introducing new tools for corporate sponsors - we like to call them our Wonderful Partners. These will allow partners to target and monitor the funding they provide to Wonderful. We rely upon our partners to keep our service completely free of charge to charities, fundraisers and donors. If efficient and impactful use of its Corporate Social Responsibility budget is something your organisation values, please do get in touch.


The new site has been rigorously tested, but as with any significant update, there may be things we have missed (though we hope not, of course). If you encounter any issues with the service, or you’d like to offer general feedback, we’d love to hear from you. Please contact us via the Wonderful Helpdesk.

Our wonderful partners

Our wonderful partners - who support us with cash and services - make it possible for us to pass EVERY PENNY raised from your fundraising efforts and generous donations to our charities, including Gift Aid. Of course, we would be unable to do so without them.

  • Powered by AWS Cloud Computing
  • Twilio logo
  • Whypay logo

What makes us wonderful?

We recognise the selfless commitment made by fundraisers who train for months to run marathons, face their fears by jumping out of aeroplanes or open their homes to the community for charity bakes and coffee mornings. We believe the charities they support should receive EVERY PENNY from their fundraising efforts.

We also believe that Gift Aid (a scheme enabling charities to reclaim tax on donations made by UK taxpayers) should be directed IN FULL to the charities. This is why the Wonderful Organisation does not generate profit (or even cover costs) by deducting money from fundraisers' sponsors or Gift Aid contributions.

We are a non-profit organisation funded entirely by like-minded, philanthropic businesses. That's what makes us wonderful!

Stay informed

The Wonderful Organisation will only use the information you provide on this form to send you regular newsletter updates via email.

Copyright 2016-2018 © Wonderful Organisation
A Non-Profit Company Limited by Guarantee

Registered in England & Wales • Company Incorporation No: 9818383

Registered office: 5th Floor, Oxford Place, 61 Oxford Street, Manchester M1 6EQ
Tel: 0333 443 3333 | Email: [email protected]

Use of the Wonderful website constitutes acceptance of our Terms, Conditions and Policies.