The Alcohol Education Trust

Registered Charity Number 1138775

Total raised
£0.00 + £0.00 Gift Aid = £0.00
+ £0.00 Gift Aid
+ £0.00 Gift Aid

About The Alcohol Education Trust

The Alcohol Education Trust is a small focused charity which works across the UK to keep children safe around alcohol. We are a leading early intervention charity that supports young people in making more informed life choices through the 2,100 schools and youth organisations we support with our award-winning resources.


What We Do

Intervene early

We aim to catch children before they begin drinking and help them work out why it makes sense to wait until they are older (if they choose to drink) and how early and heavy drinking increases their risk of injury, accidents and assault and makes them more vulnerable to others. We build children’s resilience and life skills, helping them make responsible, informed choices as they encounter alcohol.

Train the workforce

We train teachers and health educators in how to deliver evidence-based, interactive and enjoyable alcohol education to young people of different abilities and backgrounds in a variety of settings.

Improving life chances

Our interactive activity-based and award-winning Talk About Alcohol programme is evidenced to improve knowledge and delay the age that teenagers choose to drink whole drinks. We focus on regions where alcohol harms are highest and have bespoke approaches for those most vulnerable to alcohol, such as looked-after children.

Sustainable, affordable legacy

Those we train become our ambassadors and cascade their learning to others, meaning Talk About Alcohol costs just 50p per child. We continue to update resources, provide professional development and ongoing phone/email support.

Strengthen role models and boundary setting

As parents and carers are the prime suppliers of alcohol to children, we build parental confidence, knowledge and skills around alcohol. We encourage parents to monitor their children and to understand the risks associated with underage drinking, particularly in unsupervised settings.

See more information

Get fundraising!

If you'd like to run, swim, bake (or do anything else to raise some money), click the button below to get started. It's quick and easy to register and by doing so here at, you can be sure that every penny raised will reach The Alcohol Education Trust.

Current appeals

Pavilion in the Park - Pip’s Cafe and community space

<p>Can you imagine a park so large it will have a mile running track, shady walks for dog lovers and families with a thousand trees being planted, and an outside gym for those wishing to stay fit? Visualise a lovely children’s play area too within walking distance of a thriving first school? Imagine an all weather surface pitch and a <a href="" target="_blank">Parkour (free running) area</a> making the space a hub for teenagers, with 2,000 being in walking distance from the local secondary school?</p><p>Imagine a simple wooden cricket pavilion style building with a veranda at the heart which will offer shelter, eco-conscious refreshments and public loos to all those enjoying the park? Not only that, it will house a community space able to host activities and holiday clubs for young people as well as a vital training space for the children’s charity running Pip’s café and community hub? What better home for The Alcohol Education Trust a local Dorset charity that works nationally helping 500,000 young people in 2,100 schools, youth and sports clubs make safer, healthier choices, improving their resilience and life chances each year? You can read more about us <a href="" target="_blank">here</a></p><p>Until now we have operated out of a garden garage and in 2019, our 10th Birthday, we have been given the wonderful opportunity to build a family and dog friendly café, community hub, disabled loos and office on The Great Field at Poundbury, a new development on the edge of Dorchester with 33% social housing. The café will help fund The Alcohol Education Trust’s vital work as well as offer youth training, employment and volunteering opportunities.</p><p><a href="" target="_blank">See how the pavilion will be used</a></p><p>Thanks to the wonderful pledges received through the crowd funding platform in March,&nbsp;we received over £22,000 from both on and offline donations including £10,000 of match funding from Dorset County Council Youth Fund.&nbsp;We have now raised&nbsp;£114,000, with a further £42,000 promised, so we are getting closer to achieving the £240,000 we need to build Pip’s café and community space, being built at cost by a local builder, CG Fry. We are also hoping to raise £20,000 from our <a href="" target="_blank">Midsummer ball</a>.</p><p><br></p><p><a href="" target="_blank">See how your donation will make a difference</a></p>

Main partner

The Co-operative Bank are proud to be the main sponsorship partner of the Wonderful Organisation supporting charities to make a difference by ensuring 100% of donations go directly to doing good. Learn more about the Bank’s values and ethics.

Corporate sponsors

Our Sponsors support the platform in kind by providing access to commercial and professional services on a pro-bono basis; through staff secondment and access to volunteers; or by making financial contributions to cover our operating costs.

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What makes us wonderful?

We recognise the selfless commitment made by fundraisers who train for months to run marathons, face their fears by jumping out of aeroplanes or open their homes to the community for charity bakes and coffee mornings. We believe the charities they support should receive EVERY PENNY from their fundraising efforts.

We also believe that Gift Aid (a scheme enabling charities to reclaim tax on donations made by UK taxpayers) should be directed IN FULL to the charities. This is why the Wonderful Organisation does not generate profit (or even cover costs) by deducting money from fundraisers' sponsors or Gift Aid contributions.

We are a non-profit organisation funded entirely by like-minded, philanthropic businesses. That's what makes us wonderful!

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